Facebook, 10 milioni di fan per Lady Gaga: supera Obama

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Chi l’ha detto che basta essere popolare in tv o al cinema, che basta avere le copertine dei giornali più patinati o importanti per diventare una star mondiale? Non di soli mass media tradizionali è fatto il successo di un vip. E lo sa bene Lady Gaga, che ha sbancato su Facebook, battendo un vero e proprio record.

Sono più di 10 milioni i fan della star più eccentrica del momento: Lady Gaga, in un solo anno, ha guadagnato tanti amici, così da sorpassare addirittura il presidente degli Stati Uniti Barack Obama, che ne ha solo 9 milioni e rotti.

E’ davvero così importante per una star conquistare il popolo dei Social Media? Parrebbe di sì: da Facebook, come da Twitter, si può fare una buona e massiccia promozione (a volte free), si raggiunge un certo tipo di target, si crea interazione. E, anche se, secondo la classifica generale mondiale, Lady Gaga si posiziona solo al sesto posto (dopo Texas Hold ‘em Poker, Michael Jackson, Mafia Wars, Facebook), restano comunque i dieci milioni di fan che la seguono senza nessuna barriera (probabilmente solo quella dell’ufficio stampa della star che cura le sue conversazioni) e che vanno a rimpinguare il già consistente successo della diva.

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