ZZUB, la prima community italiana di passaparola

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ZZUB è una community di consumatori consapevoli, appassionati e attivi (ZZUBBERS) che amano essere informati ed informare senza intermediari, che vogliono avere un rapporto diretto con i brand, scoprire e provare nuovi prodotti e servizi (spesso prima del lancio sul mercato) e condividere volontariamente informazioni, esperienze ed opinioni con i brand e con gli amici, off line e online.

Su ZZUB gli utenti possono provare, a volte anche prima dell’uscita sul mercato, prodotti e servizi per poi far sapere alle aziende cosa ne pensano e, allo stesso tempo, farli conoscere agli amici e conoscenti.

Di recente abbiamo pensato di proporre agli ZZUBBERS anche delle campagne mirate a conoscere l’opinione della community su specifici temi. Il primo esperimento lo abbiamo fatto sulla pubblicità indiretta.

Nel caso voleste esprimere anche voi la vostra opinione… vi aspettiamo su ZZUB. I risultati del sondaggio saranno resi pubblici.

Infine, rigraziamo gli amici di iSayBlog e gli autori di ioChatto per la loro disponibilità.

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1.797 commenti su “ZZUB, la prima community italiana di passaparola”

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